Web Analytics for nonprofits

Check below the best deals and discounts of Web Analytics for non-profit organizations (charities, foundations, associations, NGOs, NPOs, clubs, churches, libraries, schools, etc.).

Find pricing for nonprofits from the best providers and compare different alternatives.

You can discover more offers on Marketing and also check the top deals.

VWO

Special discount

Experimentation platform with tools for A/B testing, funnels, heatmaps, surveys, form analytics, web push notifications, etc. Preferential pricing for nonprofits available on all plans.

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Heatmap.com

Free account

Heatmaps tool with real-time analytics. "Premium" plan is free for charity organizations (worth $100/month).

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Hotjar

Free account + 50% discount

Analytics tool that offer web recordings, heatmaps, feedback widgets and surveys. Free (lifetime) Hotjar Business account and 50% off on other plans.

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  1. What is web analytics and how is it used by nonprofit organizations?
  2. What types of web analytics tools are available for nonprofit organizations?
  3. How can web analytics benefit a nonprofit organization?
  4. Are there free or low-cost web analytics tools for nonprofit organizations?
  5. How do nonprofit organizations find and choose web analytics tools?

What is web analytics and how is it used by nonprofit organizations?

Web analytics is the process of collecting, measuring, and analyzing data about website traffic and user behavior. Nonprofit organizations can use web analytics tools to understand how people are interacting with their website, including what pages they visit, how long they stay, and what actions they take. This information can help nonprofit organizations improve their website and better understand the needs and interests of their audience.

What types of web analytics tools are available for nonprofit organizations?

There are several types of web analytics tools available for nonprofit organizations, including:

Page tracking tools: These tools track the number of visits to specific pages on a website and can provide information about how long visitors stay on each page.
Event tracking tools: These tools track specific actions that users take on a website, such as clicking on a link or filling out a form.
Heatmap tools: These tools create visual representations of how users interact with a website, showing where they click and how far they scroll down the page.

How can web analytics benefit a nonprofit organization?

Web analytics can benefit a nonprofit organization in several ways, including:

Identifying trends: Web analytics can help a nonprofit organization identify trends in website traffic and user behavior, which can inform decisions about content and website design.
Improving website performance: By analyzing data about how users interact with a website, a nonprofit organization can identify areas for improvement and make changes to optimize the website’s performance.
Understanding audience demographics: Web analytics can provide information about the demographics of a nonprofit organization’s website visitors, such as their age, location, and interests. This information can be used to tailor content and marketing efforts.

Are there free or low-cost web analytics tools for nonprofit organizations?

There are several free or low-cost web analytics tools available for nonprofit organizations, including:

Google Analytics: This is a popular, free web analytics tool that provides a range of features and can be used on websites of all sizes.
Piwik: This is an open-source web analytics platform that can be downloaded for free and installed on a nonprofit organization’s own server.
Open Web Analytics: This is another open-source web analytics platform that can be downloaded for free and installed on a nonprofit organization’s own server.

How do nonprofit organizations find and choose web analytics tools?

There are several ways that nonprofit organizations can find and choose web analytics tools, including:

Researching online: Nonprofit organizations can research different web analytics tools online and compare their features and prices.
Asking for referrals: Nonprofit organizations can ask other organizations, colleagues, or friends for recommendations on web analytics tools.