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Marketing for nonprofits

Check below the best deals and discounts of Marketing for non-profit organizations (charities, foundations, associations, NGOs, NPOs, clubs, churches, libraries, schools, etc.).

Find pricing for nonprofits from the best providers and compare different alternatives.

Zoho

Special discount

Online platform with multiple tools: CRM, HR, email, helpdesk, finances, meetings, chat, remote support... Special discount for non-profit organizations on several Zoho tools. Contact them for more details.

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Semrush

Special discount

Tool for marketing analysis and optimization. Special discount for nonprofit organizations on annual subscriptions. Contact them for more details.

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Alchemer

25% discount

Survey software tools, focused on big organizations. 25% discount for registered non-profit organizations (an EIN or international equivalent is required). The discount is available for annual accounts only.

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Linktree

Free Pro account

Linktree is a tool to display many links on social media profiles ("link in bio"). Premium accounts for free for non-profit organizations.

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Launchnotes

10 users free (Business plan)

Platform for product change communicators. They offer their Business plan (249$/month) free of charge to registered non-profits and qualifying Open Source projects.

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Citysoft

Special discount

CRM and content management system (CMS) software to help nonprofits manage operations, communications, and fundraising. Special discounts for nonprofits via Techsoup. You have to pay an admin fee.

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Bitrix24

15% discount

Workspace tool with CRM, collaboration, projects, HR, automation... 15% discount for non-profits, civic groups, health and academic institutions, government agencies, and labor organizations.

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Hubspot

40% discount

Digital platform that includes CRM, email marketing, social media management, automation and more. 40% discount for nonprofits.

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Microsoft Dynamics 365

5 users free

Comprehensive platform with tools for sales, marketing, commerce, etc. Up to five users free for Dynamics 365 Sales Enterprise & special discounts for nonprofits on other plans.

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SurveyMonkey

Special discount

Survey software with advanced features and integrations. Special for nonprofits on annual subscriptions. The discounts available differ depending on the country you're located in.

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SurveyHero

50% discount

Simple tool to create beautiful surveys. 50% off for nonprofits on annual subscriptions.

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QuestionPro

Free premium account

Survey software with many features. Free Nonprofit license, valued at +$1000/year. Unlimited surveys + advanced features.

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VWO

Special discount

Experimentation platform with tools for A/B testing, funnels, heatmaps, surveys, form analytics, web push notifications, etc. Preferential pricing for nonprofits available on all plans.

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Hotjar

Free account + 50% discount

Analytics tool that offer web recordings, heatmaps, feedback widgets and surveys. Free (lifetime) Hotjar Business account and 50% off on other plans.

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Rankmath

Special discount

SEO tool for WordPress websites. Special discount for nonprofit organizations. Contact them for details.

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Moz

75% discount

SEO tool that includes also features for local SEO. 75% discount on Moz Pro for 501(c)3 organizations.

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Youtube

Free features and support

The YouTube Nonprofit Program helps nonprofits connect using video with supporters, volunteers, and donors. Exclusive features for YouTube Nonprofit Program partners: Link Anywhere cards, optimization and fundraising options, and dedicated technical support.

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Planable

30% discount

Planning and publishing tool for social media. 30% discount for nonprofit organizations.

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Buzzsumo

Special discount

Tool to analyze content, find influencers and monitor social media. Special discount for nonprofit organizations. Contact them for details.

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Mention

20% discount

Brand monitoring and social listening tool. Contact them for a discount.

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CoSchedule

30% discount

Platform for planning, managing and scheduling marketing initiatives. 30% discount for nonprofit organizations on all their Marketing Calendar and Marketing Suite plans.

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Audiense

50% discount

Twitter marketing and audience intelligence platform. 30 percent discount on a one-year subscription or a 50 percent discount on a two-year subscription for eligible organizations.

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MavSocial

50% discount

Social media management & advertising software. Up to 50% discount for nonprofit organizations (501(c)3 or your national equivalent).

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Awario

50% discount

Brand monitoring and social listening tool. 50% discount for nonprofit organizations.

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Tailwind

50% discount

Social media management tool (creation and scheduling features). 50% discount for nonprofit organizations (United States 501(c) organizations and United Kingdom organizations recognized by HM Revenue and Customs).

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Later

50% discount

Instagram marketing platform (scheduler, link in bio, etc.). 50% discount for qualified non-profit organizations and a 100% discount for non-profit organizations fighting racism.

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Hootsuite

75% discount

Social media management tool with collaboration, scheduling and analytics features. Nonprofit discount up to 75%.

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Buffer

50% discount

Social media management tool with collaboration, scheduling and analytics features. 50% discount for nonprofit organizations.

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Campaign Monitor

15% discount

15% discount for nonprofits. Email marketing tool with integration for Salesforce.

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Mailchimp

15% discount

Probably the best-known email marketing tool, with a lot of extra features (landing pages, ads, automation...). For US organizations they require a 501(c)(3) status. Open for organizations in other countries.

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Neverbounce

20% discount

Tool to improve email deliverability with email verification and email cleaning services. 501(c)(3)-designated charitable nonprofit organizations receive a 20% discount.

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iContact

20% discount

Email marketing tool with landing pages and automation. All qualifying nonprofits receive a 20% discount. If you’re located in NC, you’re eligible for a free account.

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ActiveCampaign

20% discount

Email marketing platform with marketing automation and CRM tools. 20% discount for nonprofits.

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Benchmark

25% discount

Email marketing platform with marketing automation features. 25% discount to registered 501(c) non-profit organizations.

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EmailOctopus

20% discount

Email marketing tool with cheap plans. 20% lifetime discount for nonprofits. You can also use the "normal" free plan (up to 2,500 subscribers and 10,000 emails per month).

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SendGrid

25% discount

Email marketing tool for newsletters and transactional emails. Registered non-profit organizations (501c3) and social enterprises receive a 25% discount.

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Constant Contact

30% discount

Email marketing tool with social media posting and automation. 20% discount off when prepaying for 6 months or a 30% discount when prepaying for 12 months.

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GetResponse

50% discount

Email marketing tool with website builder, marketing automation and conversion funnels. 30% discount for nonprofits. 50% if you include their logo on your website.

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Vertical Response

10,000 emails/month for free + 15% discount if you send more

Email marketing tool that also includes extra features such as landing pages and surveys. 10,000 emails/month for free + 15% discount if you send more. Only for organizations with a 501(c)(3) status.

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iFax

Special discount

Online faxing platform. Special discounts for nonprofits via Techsoup. You have to pay an admin fee.

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SimpleTexting

15% discount

Text messaging service to send SMS and MMS campaigns. Nonprofit organizations and churches have 15% off any monthly plan.

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Twilio

$500 credit + discounts

Customer engagement platform (SMS messaging, voice calls, etc.). Social impact organizations get a $500 kickstart credit and ongoing discounts on Twilio products.

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Microsoft Ads

$3,000/month for free ads

Includes several advertising platforms including Bing, Yahoo, and AOL. $3,000 (USD) of free monthly spend for eligible nonprofits.

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Nonprofit Top

Free audit

Experts in Google Ad Grants (Google Ads for nonprofits). 100% free audit of your Ad Grants campaigns. Get a complete report with custom recommendations. Discover if you are making mistakes or missing important opportunities.

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Google Ads

$10,000/month for free ads

Google gives a budget of 10,000 dollars per month to each organization for free advertising on their search engine. A great opportunity to get more visibility, followers, donors...

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Salesforce

10 free users

The biggest CRM tool. A complex but powerful platform. 10 free subscriptions of Sales & Service Cloud Enterprise Edition for all eligible 501(c)(3) nonprofit organizations

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  1. What is marketing software and how is it used by nonprofit organizations?
  2. What types of marketing software are available for nonprofit organizations?
  3. How can marketing software benefit a nonprofit organization?
  4. Are there free or low-cost marketing software options for nonprofit organizations?
  5. How do nonprofit organizations find and choose marketing software?

What is marketing software and how is it used by nonprofit organizations?

Marketing software is a type of software that is used to plan, execute, and track marketing campaigns and activities. Nonprofit organizations can use marketing software to reach and engage with their target audience, build brand awareness, and generate leads. Marketing software can include a variety of tools, such as email marketing, social media management, and analytics.

What types of marketing software are available for nonprofit organizations?

There are several types of marketing software available for nonprofit organizations, including:

Email marketing software: This software is used to create, send, and track email campaigns, including newsletters and promotional emails.
Social media management software: This software is used to schedule, publish, and track social media posts, as well as to engage with followers and analyze social media metrics.
Marketing automation software: This software is used to automate marketing tasks and processes, such as lead generation and nurture campaigns.
Analytics software: This software is used to track and analyze marketing metrics, such as website traffic, social media engagement, and conversion rates.

How can marketing software benefit a nonprofit organization?

Marketing software can benefit a nonprofit organization in several ways, including:

Improving marketing efficiency: Marketing software can help a nonprofit organization automate marketing tasks and processes, which can save time and improve efficiency.
Enhancing audience engagement: Marketing software can help a nonprofit organization reach and engage with its target audience, build brand awareness, and generate leads.
Providing insights: Marketing software can provide valuable insights about marketing performance and help a nonprofit organization track and analyze key metrics.

Are there free or low-cost marketing software options for nonprofit organizations?

There are several free or low-cost marketing software options available for nonprofit organizations, including:

Free email marketing software: Some email marketing software is available for free, although it may have limited features or be suitable for smaller organizations.
Free social media management software: Some social media management software is available for free, although it may have limited features or be suitable for smaller organizations.
Subscription-based marketing software: Some marketing software is available on a subscription basis, which can be a good option for nonprofit organizations that want access to a wider range of features.

How do nonprofit organizations find and choose marketing software?

There are several ways that nonprofit organizations can find and choose marketing software, including:

Researching online: Nonprofit organizations can research different marketing software options online and compare their features and prices.
Asking for referrals: Nonprofit organizations can ask other organizations, colleagues, or friends for recommendations on marketing software.
Consulting with experts: Nonprofit organizations may want to consult with marketing professionals or other experts to help them choose the right marketing software for their needs.